Fotolia’s standard photo collections have been added to the platform of Adobe Stock. As most of you know, Adobe strives to work within the creative industry by giving photographers their due compensation and the users with authorized images. The company aims to expand towards a multi-billion dollar sharing economy with the creative folks, including photographers and users. It hopes to achieve all these through its alliance with Fotolia.
Creative Cloud Integration: What’s in it for customers?
The integration of Creative Cloud with Adobe Stock allows existing members of the software application to launch Adobe Stock directly within the CC desktop software. Then, they can add watermarked or licenses images directly to their libraries, allowing them to access and work on them for their final creative project across multiple desktop tools. When they are ready to license the image, they can directly do so within the desktop software. This makes the image easier to access and purchase.
In addition, Adobe Stock also acts as a standalone website. This expands the potential reach of the images to be seen by millions of users. There is no doubt that it will have a phenomenal effect on sales. The good news does not end there! Payouts in Fotolia subscriptions have been increased, too! From 20 to 25%, contributors are now entitled with up to 33% shares on all products. Furthermore, they are maintaining the existing Fotolia payout floors to protect their commissions on larger subscriptions.
What does Adobe Stock do?
Adobe Stock increases the value of Creative Cloud as a vibrant global marketplace. According to Adobe’s senior vice president in Digital Media, 85% of customers who buy stock images use Adobe applications as their photo-editing software. With the integration of Adobe Stock with Creative Cloud, buying and using stock photos become incredibly easy. At the same time, it gives artists and photographers around the world contribute millions of new photos, illustrations and graphics.
Adobe Stock is now available in 36 countries and 13 languages. It can be easily managed and work with stock content. With simple and flexible pricing plans, it is also easy to purchase stock content. Also available as a standalone stock service, even those who are not members of Creative Cloud yet can purchase, download and sell stock images. Moreover, it provides high-impact creative content for mobile, web and even print projects.
Adobe welcomes you!
Adobe is more than thrilled to have you on board for this exciting adventure with Adobe Stock. The company is grateful to you for taking your creative journey with the Creative Cloud applications and, now, its brand new stock photo service. Exciting times are ahead and Adobe is looking forward to share it with you!